_ The sustainable building awareness program
24October2024
Ambiente
Ambiente

The sustainable building awareness program

Since 2015, Pronema has been running a program dedicated to promoting the culture of energy retrofitting in construction, with a specific focus on technical closures and solar protection systems.

The project disseminates regulatory and fiscal updates, technical focuses, strategies, and perspectives regarding solutions that contribute to improving energy efficiency, enhancing residential comfort, and reducing the environmental impact that buildings have on atmospheric composition.

The program has reached a wide audience of industry professionals (architects, designers, and installers) through various channels: a newsletter sent to over 6,000 users, technical meetings at retailers, and live-streamed events with experts, including tax advisors, industry analysts, and energy designers. Events and communications have focused on the importance of integrated solutions for energy efficiency, with particular attention to tax incentives related to building renovations, especially for solar shading systems.

‘A central role has been played by the collaboration with architect Alessandro Palazzo, an expert in energy savings in construction and designer of numerous retrofit projects,’ explains Gianmarco Martinotti, CEO of Pronema. ‘Palazzo provided technical insights on how to optimize energy retrofit strategies, starting from thermal insulation of opaque surfaces to the complex, seasonally variable management of glazed surfaces through high-efficiency shading systems.’

The initiatives promoted have provided professionals with essential information for adopting effective, conscious, and economically high-yielding retrofit tools and strategies.

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